1UP will be a fun was to gamify Utopian contributions. Each Steem user with high enough reputation and Steem-plus extension installed will be able to give 1UP vote to the post he thinks will win each round. By upvoting you will front-run both Utopian bot and 1UP bot if you pick the right project - hence you will get a lot of curation rewards.
Authors get paid when people like you upvote their post.
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