Aleksa's Book Review: Reach for the Skies

in airlines •  6 years ago 


This week was supposed to be about billionaires and their way of looking at things, so I decided to look at Richard Branson, one of the more prolific writers in the billionaires' club. Seriously, the bloke has like 12 books to his name, and I can't for the life of me figure out which is the most important one.

In any case, this book introduces Sir Tricky Dick as a twentysomething fledgling entrepreneur with great dreams of flight - in all its forms. What ensued is a complete detour from what I'd expected a book with Richard's smiling mug on the cover would deliver: an avionics history book.

Now don't get me wrong, I like to hear as much as the next guy about the financial woes of the brothers Montgolfier, and how jet-streams can take semi-rigid balloons across several time-zones. It's just not what I'm in the market for. The stories of pioneers facing grisly ends with a stiff upper lip as well as some of Branson's adventures are interesting enough, but bring nothing of value to me. A weekend read if there ever was one.

4/10

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