Personal information, otherwise called “data” is now regarded as the “newest oil” that drives many economies. At a time like this that the oil prices are crashing in the global market, multiple income opportunities are springing up.
As much as the mining and the use of data didn’t start today, it is sure to boom the more within this time.
You may be wondering what is essential about data that many sectors of the economy are going haywire about it. The reason is simple: data is all about the behavioural pattern and preferences of potential buyers. Once companies and establishments have insights into this, it will be easier for them to figure out their target audience.
Why Data Is On a Decline
The use of personal information most times, comes without the authorization of the owners. There have been cases of monitoring people’s online transactions to understand how they behave and what they are interested in.
Aside from these, the “data miners,” (the platforms that gain illegal access to data) often do this without paying the data owners. This created more vacuum as the end-users who are negatively affected by these moves are left bankrupt of their personal information. At the same time, they are not benefitting from the use of their data.
The Alre Solution
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Blockchain technology has always been the motivating network that solves many issues. It is now set to do that in the data-driven industry by ensuring that the personal information of users is protected. In cases where such data is used, the owners will be adequately rewarded.
Here is the structure of the data-driven profits model used by the AIre blockchain-based platform:
Unification of Data Management
A system that doesn’t have unity is preparing its path to failure. The centralized and traditional data management system isn’t designed to go beyond the level it is.
With the antagonisms from the aggrieved data owners to the use of the illegally-obtained data, the system doesn’t look good.
AIre changes the game by ensuring that the entire data management system is unified. This is not only achieved by the use of blockchain technology. The platform also ensures the existence of streamlined data management network that moves directly from the data owners to the potential data users.
Data Consent
It will no longer be business as usual. Instead, AIre empowers you to say yes or no to the platforms that want to obtain your data.
This implies that you are the “Chief Executive Officer” of your personal information/data. You will only grant access to the platforms that are willing to play by your rules.
The Future
The future of this project looks great. Already, it has indicated its interest to push for decentralized information (marketing) industry in that the power over data will lie with the owners.
Wrapping Up
AIre is on a mission to reinvent the data-driven system using blockchain technology. This couldn’t have come at a better time than now that the world is saddled with increasing cases of data theft.
Hopefully, AIre will make more ground-breaking moves that will further reduce the threats to personal information/data.
USEFUL LINKS
Website: https://www.arcs-chain.com/
Twitter: https://twitter.com/ARCS_ARX
Whitepaper: https://www.arcs-chain.com/whitepaper_en.pdf?v=20191122b
Telegram: https://t.me/ARCS_ARX_EN
Medium: https://medium.com/arcs-arx-official
AUTHOR’S DETAILS
Bitcointalk Username: Nancyo
Bitcointalk Profile: https://bitcointalk.org/index.php?action=profile;u=2759950;sa=summary