Mexico already has its first home exchange of bitcoins with physical headquarters

The FinTech development takes on new dimensions in Latin America, increasing its inclusion in society thanks to government momentum, as is the case of Argentina, Colombia and Mexico. In the latter there is also a struggle for the adoption of cryptononedas, whose regulation continues to be excluded from innovation, where new business models with these tools leave the screens to occupy the physical space.

In the Colonia Juárez neighborhood, located in the center of Mexico City, walkers can find the Bitlemoon SA business, better known as Bitlem, the first exchange house for physical cemeteries in the country. The business recently opened, offering the possibility of changing Mexican pesos by bitcoins and 10 other crypto-currencies, just two blocks from the Mexico Stock Exchange.

The presence of the business faces the regulatory upheaval that has been agitating the community of Mexican users and developers for some time, who are still embracing the legal status of the tools that have been taking more and more spaces in their daily lives. This new precedent in entrepreneurship also seeks to extend the general knowledge about cryptones, inviting curious people to cross the sidewalk and ask what they do not dare in the virtual world.

"Launching the first Bitcoin Exchange with a physical branch in Mexico represents a challenge but also a great opportunity to get closer to all this population that still distrusts or does not understand Bitcoin," explains Jorge Chávez Martinez, CEO of Bitlemoon, in an exclusive interview for CryptoNews.

BETWEEN TRUST
Martinez is clear: to attract customers you must build trust, especially talking about financial tools, however popular they may be. With the aim of leading the foreign exchange business with digital assets in Mexico, the branch on Copenhage 6, two blocks from the Reforma 222 financial center, stands as another business, attracting the eyes of the curious and inviting go to find out what it is to change the national currency for a virtual one.