Starbucks Coffee going all-in on cryptocurrency is "the biggest news of the year for bitcoin" - because it paves the way for a bitcoin ETF, according to BK Capital Management founder Brian Kelly .
The coffee chain, NYSE parent Intercontinental Exchange, Microsoft and BCG, among others, announced on Friday they are working to launch a new company called Bakkt .
Along with enabling consumers to use bitcoin and other cryptos at Starbucks, Bakkt will leverage the Microsoft cloud to create a regulated, digital asset ecosystem to buy, sell, store and spend digital currencies .