@wekkel Hi, so bitshares are launching a huge campaign on the 4th July which will promote the company which will then organically convert potential buyers to purchase bitshares who can then purchase the HERO token which will power all Dapps going forward, they are also giving away $1 billion worth of bitshares to a lucky investor.
The bitshare company in a nutshell is a company that is working on the projects to launch smart contracts and other application within various environments like businesses, home loans, car purchases etc...in short if they get it right which from sources apparently they have gotten it right it could drastically bring down transaction times too minutes as opposed to weeks or months.
Please note im not a financial adviser nor am i a professional trader, however i just love this space and everything i say is my opinion.