The World Wi-Fi project is a global decentralized free Wi-Fi network based on private routers which are typically residential routers. Every router owner may share their excess Wi-Fi capacity, allow guests to connect and share the capacity and in the process earn cryptocurrency for this shared capacity. In the end, everybody wins: while guest users get free Internet access, those who own routers generate income, and advertisers reach their target audience. World Wi-Fi is an global project built by the community.
MISSION
The Internet is important for a huge variety of reasons, and it affects and facilitates nearly every aspect of modern life. A view in society has evolved that Internet access is one of the civil rights of a person. The United Nations Human Rights Council adopted a resolution that condemns any state blocking or restricting access to the Internet for its citizens. At the same time, a greater part of the world population of over 7,6 billion people still have no access to the Internet. In most cases, those who have it must pay for it. The monthly cost of residential internet with a connection speed of 10 Mb/s in different countries varies from $3.40 to $197.70. An average monthly subscription fee in the world is about $30. If the Internet is considered to meet a basic human need, everyone should have an opportunity for Internet access whether it is paid or for free. According to the United Nations in 2016, there are over 800 million people below the poverty line (under $1.90 per capita a day). This is over 10% of the world population. The wealthiest and the middle class
account for 24%. For 76% of the world population the monthly cost of the Internet is a substantial amount. And it goes without saying that almost everyone would welcome some additional source of revenue.
- GUEST USER
connects to an open and secure Wi-Fi access point and to the Internet and views ads in exchange for free Wi-Fi.
There are three key links in the chain:
ROUTER OWNER
provides secure access to the Internet through the Wi-Fi guest access point and receives a payment from the Advertiser.ADVERTISER
delivers ads reaching their target audience through the owners router for which the advertiser makes a payment to the Router owner.
Our platform incorporates Big Data technology used to collect and analyze non-personal data and user activity, which allows advertisers to target their ads to those who are more likely interested in them. Blockchain technology can make transactions between the participants of the process fast and inexpensive and it ensures that the parties have mutual guaranties by utilizing smart contracts. Blockchain also gives advertisers absolutely reliable and transparent information on the advertising campaign conducted.
Airbnb has not built a single hotel, but overs a global hotel experience where everyone who overs a room feels like a hotel owner. Uber has not bought a single car, yet has established a global taxi sheet, where the drivers use their personal cars as an opportunity to earn through “sharing”. Likewise, World Wi-Fi is not going to build actual hotspots, but over router owners an opportunity to act as service providers and earn additional revenue by sharing Internet access capacity.
World Wi-Fi is based on successful existing business in Wi-Fi access points and Wi-Fi advertising networks with a vision to “go global”. “Radius Wi-Fi” and “Adrenta” operate in 80 cities with the total stage of more than 100 employees. World Wi-Fi has analyzed the existing business models and understand that blockchain is a perfect technology to create a global decentralized wi-fi network and to make this network free for guest users by advertising. In a sense, this is the same model with television now with the only difference being that we will only need to show a short and non intrusive advertisement when connecting a Guest User to the network. In short, the advertiser gets more targeted and less expensive advertising, the router owner receives some payment for hosting a “free” Wi-Fi access point for guests and the guest receives access to the Internet in exchange for viewing an ad, which is targeted to their interests. A demo version of World Wi-Fi has been launched and is available for evaluation. The principal market for World Wi-Fi is the online advertising market for the users of residential broadband Internet access through Wi-Fi. Today, it is a vast niche market with few competitors. Our ongoing projects Adrenta and Radius Wi-Fi focus on Wi-Fi advertising in public places (airports, cafes, restaurants, shopping malls). We intend to include them into the World Wi-Fi platform and develop the market of free Internet in public places worldwide on this platform.
Meet the Team
For more information please visit
Website: https://en.worldwifi.io/
Whitepapper: https://en.worldwifi.io/files/whitepaper/en.pdf
Facebook: https://www.facebook.com/groups/worldwifi.io
Twitter: https://twitter.com/WorldWifi_ICO
Author: Tosin David
My bitcointalk Profile: https://bitcointalk.org/index.php?action=profile;u=1180815
ETH Address: 0xccb98e6af2b1dbe621fbac6b48e6e98811fe1243
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