Mileage Markets Around the World and M2O Project.

in blockchain •  6 years ago  (edited)

Mileage is a corporate sales promotion program for attracting customers. It has been used by airlines, telecom companies, railways and shopping. However, how much of this mileage is used around the world?


According to the 2016 data provided by Nielsen, The percentages of users are New Zealand(84%), Vietnam(84%), Australia(83%), Japan(79%), Malaysia(78%), Korea(77%), India(73%), Philippines(70%), Singapore (69%), Thailand (63%), China (61%), Taiwan (60%) and Hong Kong(49%). In addition, 2017 data provided by Colloquy Census, the percentages of users of North America are Canada(85%), U.S.A(84%)

                      <Mileage and point markets in Asia pacific region>

According to the 2002 press release provided by Korean Economy, the mileage markets around the world were approximately 700 million dollars and the annual growth rate was 20%. In 2017, MOLIT in Korea announced that the number of mileage accruals of the top 2 airlines in Korea is over 1.1 billion dollars approximately. As a result, the global mileage markets are estimated to be around $ 200 billion in the present.

Unfortunately, a large number of mileage and points are expiring every year. For this reason, MTO Global is currently developing the M2O platform. This platform will find hidden mileage and convert it into integrated M2O points, so how do this mileages turn into M2O points?

                          

                           <Mileage integration course of M2O platform>

M2O PROJECT set a goal to convert mileage around the world into M2O token and it can be used at various affiliates’ through M2O wallet. This electronic wallet will look up the hidden mileage that the customer did not know by mobile phone number or resident’s number and there will be systems that can switch to M2O tokens except for a certain fee. The converted M2O tokens are kinds of point and it will be available to any affiliated merchant and service worldwide. In addition, the ability to switch to M2O coin will also boost the value of mileage.

Henry Kim, CEO of MTO Global said, “As a global platform, M2O will be the world’s first mileage bank that manages mileage of users around the world and will be a blockchain based and integrated mileage platform. This will enable the global mileage businesses through the global merchants and M2O will be a strong business tool through its blockchain technology and global infrastructure.”

                     

                      <Examples of M2O mileage platform businesses> 

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