INTRODUCTION
The world wide web have really distributed a whole lot of content all over the net. Nowadays a whole lot of information and data are shared regularly on not just a daily bases but by the seconds. Digital advertising has made a whole lot of content sharing to be a wholesome and enjoyable experience. Today, a whole lot of users can just share information and content by the touch of just one button and it will be circulated around the globe, no matter the place and time and on smart portable devices. Most of these sharing of content are being done through a centralized node and most of them differ from the other. Some might be purely for messaging, like the electronic mail and the fax machine, while others can be interactive and messaging combined like the social networks like Facebook, WhatsApp and Twitter. But whatever the case maybe, they all do the same thing which is help in the dissemination of information on the form of contents.
The work that these so called networks do are very important but also very unfair at the same time. The consumers of these contents end up spending both their time, their money to purchase internet bandwidth and energy just to take a look at a few of them. But unfortunately, the content publishers and brands that pay them for adverts gets little or nothing for their valuable input. The social networks ends up eating up the deal in the name of information projection through their platforms but keep forgetting that the original owners of the content deserves a much better reward. This created an unhealthy circle among all content publishers and their ensuing brands. The consumers also bear the final brunt of the whole issue. Majority of content readers find themselves in a sea of confusion because of not being able to distinguish between quality content to peruse and the cloned, irrelevant ones that were just published to attract multi clicks. This will end up in the consumers, expending their bandwidth on useless contents online. This is caused by the fact that there is no direct relationship between the informations that they need and the people that provide those information.
In order to improve the sharing of good and quality content relevant to data consumers from the said sources that make them, the MEDIA Protocol network was created to improve this limitation.
The MEDIA Protocol Network
The MEDIA Protocol represents a decentralized multi directional platform which has open source architectural set up to help users including developers, publishers and consumers to effectively share, data, information and other value awards between each other in a direct manner. The platform is a good medium for publishers and brands to be able to monetize their valuable content through the possession of the functional MEDIA Protocol Token(MPT) which is the value reward of the users of the platform. The MEDIA Protocol platform cares about the role of the other players in the data creation and consumption flow, which are done by the final consumers. These consumers can finally be able to get rewarded for participating actively in the content cycle.
The Media Protocol platform
THE MEDIA PROTOCOL SETUP
Like I said initially, the MEDIA Protocol platform is mostly focused on its consumers which implies learning how the contents that they access, influences their general behaviour. The platform have a lot of parts that fuse their various operations into one big network.
The MEDIA Protocol DApp
If an individual is to read and interact with a piece of information, it definitely has to be on an environment he can relate with right? This is also the MEDIA Protocol way and they came through to achieving this through their first prototype enabled app called CryptoCatnip. The app is based on the Ethereum network and is made available for both Android and IOs smart devices.
CryptoCatnip is a news generator and projector for everyone involved in the cryptocurrency world and is designed in such a way that the users of the app can easily navigate their way through it and be able to enjoy interaction with the created contents available on the app. The CryptoCatnip will become the foundation for subsequent created apps on the MEDIA Protocol network. Through this app, the MEDIA Protocol also created an option for interaction and correlation between developers who share the same dreams as the consumers of the platform. This allows the proper data sharing and content interaction activity between users all over the globe while getting rewarded for it.
Smart Contract Data Documentation
The core framework of the MEDIA Protocol network is based on the ERC 20 compliance token and hence it runs on smart contract. This means that it's model has already been coded to create an effective reward mechanism that will generate the system of token exchange for various cryptos hence making it exchangeable with other tokens.
Publisher Tools
Just like internet developers did with browsers, the MEDIA Protocol platform employs the use of various publisher tools for both technical and non technical users of the platform. This can allow them to submit content in url form to the blockchain. The portal for this publisher tools are open source.
Analytics Tool
This allows the proper analysis of the MEDIA Protocol blockchain network through the analytics tool made available to the users. This allows them to monitor the activities of participating consumers just like it's done on normal Dark social platforms.
Developer Outreach
The MEDIA Protocol also have a branch for reaching developers that are interested in the development of the network technology. It involves each one reaching out to other developers online thereby creating a link between themselves to work on understanding and improving the MEDIA Protocol technology.
THE MEDIA PROTOCOL TOKEN FLOW/ AWARD
The MEDIA Protocol network ideas were based on the establishment of effective interaction between creators of content and the enthusiastic consumers. The flow of the tokens which is the network's liquid value is based on performance related varieties. The platform allows the development of affiliate apps to aid in the content or data sharing and interactive process and hence, the developers gets rewarded for their own part in the process.
The publisher helps in the creation of incentives based on consumer content related interactions which depends on how quantity of the contents involved. The publishers now transfers the corresponding amount of tokens to the consumer at the end of the process.
The platforms that makes use of MEDIA Protocol assets also gains percentage rewards in form of tokens when consumers interacts effectively with the MEDIA Protocol network.
CONCLUSION
The digital advertising network is a growing industry and the need to interact effectively with targeted audience is increasing on a daily bases. This is the manner in which MEDIA Protocol wishes to operate.
The Team Behind Media Protocol
For more information about the Media Protocol project use the links below
Website : https://www.mediaprotocol.org/
Whitepaper: https://www.mediaprotocol.org/papers/whitepaper.pdf
Telegram: https://t.me/Media_Protocol_Community
Bitcointalk: https://bitcointalk.org/index.php?topic=3396313.new#new
Twitter: https://twitter.com/MEDIA_Protocol
Facebook: https://fb.me/MEDIAprotocol
LinkedIn: https://www.linkedin.com/company/media-protocol/
YouTube: https://www.youtube.com/channel/UCMqo01fh4wST0XYck_zPHeA
Authors Bitcointalk Username: wapfire
Bitcointalk profile: https://bitcointalk.org/index.php?action=profile;u=1795123
ETH ADDRESS: 0x4B8818dCCbC9a72c6F3B74549738fbc1F6d41eDb
Media protocol platform creates an avenue were a writer and a reader get rewarded for activities they perform on the platform, this is an innovative approach that would ensure development of quality content
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This is the perfect platform for content creators.. The Media protocol is second to none
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The CryptoCatnip app would ensure users of the media protocol platform have a wonderful experience browsing through contents on the platform
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Media protocol would ensure data creators enjoy maximum rewards for the content they create
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Large media outlets have been enjoying all the profits from contents created by content creators, leaving content creators with little or nothing. Media protocol would change all that by providing a platform based on blockchain technology were content creators can totally control and monetize their content
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There is need for content creators to be rewarded for their contents. This helps keep them on track and make them want to create more contents. With Media protocol, content creators will get incentives on every content they create. Thanks for sharing.
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Building a sustainable media model were all parties involved in content creation and consumption benefits is the purpose of media protocol, nice write up
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Media protocol creates a win-win platform were both content creators and content consumers benefits
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Media protocol would ensure the production of quality content as content creators are well compensated
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The least data consumers can get is good and quality content after spending a lot purchasing bandwidth. With Media protocol, they are assured of that, and even more since content creators are rewarded to create topnotch contents . Very informative piece @maxibrainz, good job !
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I love the project, it would be of great assistance to content creators like me, I write alot and with media protocol I would be able to efficiently earn from my published content, this is really an eye opener
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Content creators have been exploited and neglected for so long, media protocol would change all that by ensuring content creators get true value from the contents they produce
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The media protocol incentive module is a unique innovation to the content ecosystem. Nice article buddy
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