Introduction
Gemstra is a Blockchain based Ecosystem which is providing social selling accessible and awesome for everyone. Astra is a smart contract platform which serves as technological infrastructure for Brands and Retailers to build their own social selling channel. Through blockchain technology, they build a model for Merchants, Brands and Sellers. GMS token is a utility token which is being used in Gemstra Ecosystem.
Problem
The main problem where social sellers are dominated by big giants in the market like Amway, Avon, Mary Kay etc. These merchants hold their seller’s captive by making it difficult as to transfer customer data, transaction data and network data. The sellers are not getting that much earning value as they are of capable.
Entry barriers are high, because this is limiting new merchants from entering the space. The systems for managing the tasks are very expensive and fragmented. The tasks mean to manage commissions, rewards, accounting, customer service, back office operations etc. There is lack of market entrants which reduces sellers’ options and opportunities. On the other side, sellers are not able to compete with the brands in the huge retail industry.
Solution
The solution where Gemstra is come up with their idea to decentralizing the marketplace for social selling. They have launched their proof-of-concept social selling marketplace in July 2017 named Boutiques – gives sellers the ability to choose brands and products they want to sell and invites brands from the huge retail industry.
Gemstra is come up with the Blockchain based solution for Social Selling Industry by offering services to Merchants, Brands and Sellers. Astra platform is a blockchain ecosystem which allows sellers to keep customer and network data for which they work hard to generate, merchants to host transactions between multiple brands and sellers. At last brands is offering commission or rewards. GMS token is used as a utility token to purchase products through any merchants.
The Team
Jay Cheng – CEO – He’s a serial entrepreneur and grew his family business J.Good-Inn. He has launched two consumer internet companies named BaubleBox and JewelScent which reached 7-figure and 8-figure run rates respectively within a month of launch.
Kevin Gambill – COO – He’s a C-level executive turned entrepreneur with over 25 years of experience. Previously worked with large public companies like Alcoa and Alcan. He has spent the last 15+ years managing a portfolio of companies he invested in, consulted with, or operated.
David Odere – CTO – He has been the CTO for Jay ate JewelScent and Lead Technical Roles for BaubleBox and Knowy. He’s having expertise in programming language and database systems. He’s also been into the Blockchain since many years.
Token Matrix
Token – GMS
Total Supply – 16 Billion GMS
Price – $0.01 USD
Soft Cap – $8M USD
Hard Cap – $25M USD
Private Sale – 1st August to 30th September 2018
Pre-Sale – 1st to 31st October 2018
Crowd Sale – 1st to 30th November 2018
Social Media Reach
Facebook – 3975+ Followers – https://www.facebook.com/gemstraofficial
Twitter – 3710+ Followers – https://twitter.com/gemstraofficial
Telegram – 7395+ Members – https://t.me/gemstra
Verdict
The Social Media hype is good, but they are not much active on their Telegram Group.
The Website and Whitepaper both explained well and easy to understand.
There are 5 core members in the leadership team who are having expertise in Programming, Database Systems, Finance, Operations, Marketing etc. They are lacking in Blockchain experience.
They have 8 advisors on board who are having expertise in Web Development, Software Development, ICO and Blockchain Technology. Some of them are a CEO and President of such companies like BountyHive, Mucker Capital, Princess House and Epox International.
The Roadmap is provided till 2019, but not explained well in detail. They have already existed marketplace named Boutiques.
They have partners and investors on board are – Western Technology Investment, New Alchemy, Mucker Capital, Fisher Broyles and CETA Network.
For Detailed Information
Website – https://gemstra.com/
Whitepaper – https://docsend.com/view/xvyqq7a
ANN Thread – https://bitcointalk.org/index.php?topic=4713980.0
Bitcointalk Username – ritikagupta
Bitcointalk URL – https://bitcointalk.org/index.php?action=profile;u=1375471
ETH Address – 0xA6119b0AF2EC4A3e8A64f8ADA1dBF152f06eC392