Introduction
Subaj is a blockchain based decentralized platform which is providing online/offline payments, promotions and reward sharing programs using mobile based method. A platform which creates a marketplace where different types of businesses, retailers, merchants and service providers can participate for their mutual benefits. The participants can offer their own SBJ tokens or their created crypto tokens as loyalty rewards to their customers. This platform is fuelled by such technologies like Social Gamification, Augmented Reality and GeoDrop Technology. So, the main purpose of Subaj Platform is revolutionizing the shopping experience of millions of customers through their unique loyalty reward sharing ecosystem.
Problem
There are many problems facing by customers and merchants in the rewards program industry. The merchants have relied on various rewards programs to attract new customers and on the side 70% of the customers don’t even use these rewards points due to the insignificance of systems.
For rewards, customers must go in a complex process to get that rewards. The rewards they get are not transparent and have no significant value. The customers can only redeem or exchange a loyalty reward at the store from which they have received it. On the other side, they cannot get a proper communication with the merchants for a desired product or service.
The merchants also facing a problem of not getting proper communication with the customers. They don’t have a mobile support to attract new customers. They always want to get new customers for the revenue. Most of the merchants are not having the overview of their customer’s shopping behaviour. Local merchants are always in a fight with big e-commerce companies to survive in the market.
Solution
The solution where Subaj come up with their decentralized platform which is connecting the global commerce needs of merchants and customers. A platform where they can easily target and communicate with the potential customers for their goods and services. They are providing instant access to different types of offers, discounts and loyalty programs. Offering a transparent system where both customers and merchants can interact and communicate. They are also come up with the GeoDrop technology from which they get instant customer engagement.
Customers will be able to redeem loyalty reward points received from one merchant at any other merchant or retail store. Merchants can easily analyse their customer’s choice, preferences and shopping behaviour which will help them to target different groups of customers.
The Team
Adebayo Surakatu – Founder & CEO – He is a well-known Innovator of cutting edge Technologies. He is a Geolnformatic Engineer with solid rich experience in Geospatial Technology, Business Intelligence, Artificial Intelligence and has successfully deployed Mobile Commerce solutions within the Blockchain, FinTech, Banking and Retail Commerce sectors.
Knut Jacobi – VP – He is renowned global Investor and Property Developer. Currently sits on the Board of Advisors to SUBAJ with vast experience in Technology Investments and Real Estate Investments and Assets Management. Also, currently function as the CEO of AVESTOR GmbH, a blockchain driven platform for Real Estate deals from $10Million upfront.
John Lombela – Vice President Finance Relations & ICO Advisor – He is a visionary entrepreneur, a seasoned consultant in deploying enterprise grade solutions to mid-sized and large organizations, an experienced Senior Software Developer, and founder of Innovecs Consulting (an IT Consulting Practice). He has previously worked for Standard Bank, one of the largest African Bank today.
Token Matrix
Token – SBJ
Total Supply – 5 Billion SBJ
Price – $0.05 USD
Soft Cap – $5M USD
Hard Cap – $70M USD
Crowd Sale – 2nd August to 30th September 2018
Social Media Reach
Facebook – 8k+ Followers – https://www.facebook.com/subajtoken/
Twitter – 17.8k+ Followers – https://twitter.com/subajtoken
Telegram – 99.7k+ Members – https://t.me/subajofficial
Verdict
The Social Media hype is excellent, and they are very much active on their Telegram Group.
The Website and Whitepaper both explained in detail and easy to understand.
There are 18 core members who are having working experience and expertise in Marketing, Banking, E-Commerce, Fintech, Social Media, UX/UI Developer, IT and Blockchain Technology.
They have 3 advisors on board who are having expertise in Finance, Fintech, Risk Management, Marketing and Blockchain Technology.
The Roadmap is not provided in detail and they have their milestones till 2019. Currently, MVP is not available. According to the Roadmap, they will be launching their Exchange & Wallet App in December 2018.
They have partnered with Talkd., Telkash, Mirak, Blocketo, Cryptovecs and ICO Advisors.
For Detailed Information
Website – https://subaj.com/
Whitepaper – https://subaj.com/assets/pdf/Whitepaper_v_2.pdf
ANN Thread – https://bitcointalk.org/index.php?topic=4536935.0
Bitcointalk Username – ritikagupta
Bitcointalk URL – https://bitcointalk.org/index.php?action=profile;u=1375471
ETH Address – 0xA6119b0AF2EC4A3e8A64f8ADA1dBF152f06eC392