Scantily clad girls are "unacceptable" at a betting industry conference, Britain's playing regulator has said.
Sarah Harrison informed the BBC that some women working at the ICE definitely Gaming occasion have been sporting "little extra than swimsuits", while men wore smart suits.
The chief government of the gambling commission stated the frame should boycott destiny ICE total Gaming occasions.
however the occasion's manager said the complaint became directed at a "very small" variety of companies taking element.
Kate Chambers, coping with director of ICE London, also said the show has been encouraging exhibitors to represent girls more respectfully.
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The 3-day ICE total Gaming occasion, held at London's ExCel centre, is an worldwide exhibit for the industry, attended through betting agencies, era vendors, and on line casino operators.
(Totally unacceptable)
In advance, Ms Harrison advised BBC's Radio four's today programme of her dismay at seeing a gender disparity on the show, with a few girls on exhibition stalls doing promotional paintings in revealing garb.
"The guys had been wearing smart fits and girls were being requested to put on now not lots greater than swimsuits. it's totally unacceptable; it is no longer reflective of the current economy," she said.
"This is not approximately political correctness. it is about correct law and right governance, due to the fact organizations which have a greater various staff are much more likely to make better choices. and that's vital from a regulator's point of view."
She brought: "Given our recognition is on fairer and safer playing, agencies that appearance more like their clients are much more likely with the intention to put in place the protections and the safeguards that we are definitely focussed on."
Her feedback come amid outrage over the infamous Presidents membership men-best dinner and campaigns in opposition to the use of 'walk-on women' at sports activities activities.
Ms Harrison, who's leaving the gambling fee for a position on the department for business, electricity and commercial approach, spoke at the ICE occasion in advance this week.
The event become, she stated in her speech, "an opportunity to focus on and venture what is a extensive stain in this enterprise's reputation" - a lack of range.
She said Britain's maximum paid boss become a girl - Denise Coates leader executive at betting firm Bet365.
"yet from walking around the exhibition you would not recognize this," she said.
"Any destiny participation via the playing commission in occasions like this could depend upon there being exchange."
ultimate week, the professional Darts business enterprise ended its lengthy-status culture of employing ladies to walk with male players to the level.
method One has additionally ended 'grid women' - the models who stand subsequent to drivers earlier than races.