.jpg)
In this video series we'll cover MUST read business books for ambitious entrepreneurs.
Our first book is The Emyth Revisited by Michael E Gerber.
This is an absolute classic for all budding and existing entrepreneurs as it explains exactly where most business owners go wrong!
The spoiler alert is that most business founders are "technicians" (aka already successful at "doing" the job in hand) so accountants set up their own accountancy practice (I can relate!); lawyers set up legal firms; chefs set up their own restaurants and the list goes on....
So it becomes all too easy for technicians to "do" the "doing" in making and delivering the products or services and so "working IN the business" rather than focusing on "working ON the business".
I re-read this book every couple of years to remind myself about the key points and pearls of wisdom and it would definitely make it into my top 10 of all-time great business books.
More to follow - let me know your thoughts on this book and your favourite business books in the comments below
▶️ DTube
▶️ IPFS
Maybe its just me, but I don't get bogged down reading too many books about entrepreneurial topics. Even though I have been running my own companies for years, I let the propeller-heads do the numbers and I focus on why I started the business. I studied business practices both in uni and separate courses, so I have the basics. However, my businesses, both past and present, were/currently exist because I liked the industry. I know that I can hire people for specialist tasks, and can also talk their lingo. Focusing on my specialty was why I was able to survive, and I didn't read books about that. I listened to experts, but didn't pick up a book.
I am just speaking from my own experience. I am not dissing books.
Downvoting a post can decrease pending rewards and make it less visible. Common reasons:
Submit
Thanks for your comment - we all learn in different ways and it looks like you sussed a common problem early on in finding people who can do the work. This is where many entrepreneurs get bogged down "trying to do the doing themselves"!
Downvoting a post can decrease pending rewards and make it less visible. Common reasons:
Submit
It's funny you said that you read this book every year and it made me find my copy. I read it so long ago, I appreciated the review to refresh my memory of it. Something I may do now, re-read it :)
Downvoting a post can decrease pending rewards and make it less visible. Common reasons:
Submit
Brilliant - pleased I've sent you hunting it down again :) Enjoy.
Downvoting a post can decrease pending rewards and make it less visible. Common reasons:
Submit
Here I also found some 10 best business books to read by startup founders and best-listed entrepreneurs books for all to give a try.
Downvoting a post can decrease pending rewards and make it less visible. Common reasons:
Submit