With the release of Neeraj Pandey's Aiyaary getting pushed to February 16, Pad Man had a solo release. The film was much talked-about before its release - #PadManChallenge is one of the top trends on social media, thanks to the participation of many bigwigs from the world of entertainment, sports and other fields.
Directed by R Balki, the film marks Twinkle Khanna's foray into production. Twinkle had told PTI, "Through Pad Man, we want the story to reach every nook and corner of India. The motive is to raise awareness about sanitary hygiene."