RE: 内容变现，收谁的钱？你以为你充个会员就是版权保护小卫士了么?

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内容变现，收谁的钱？你以为你充个会员就是版权保护小卫士了么?

in cn •  7 years ago 

是的，受众商品论的理论前提就是所有的时间都是劳动时间，都能用来创造价值。而在收看广告的时候，受众不仅创造了价值（他们产生了购买），还没有得到任何补偿。所以成为了“被宰的肥羊”

cn
7 years ago by

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      ·  7 years ago 

    所以此論點只考慮獲利上的效益，而未著墨在觀眾藉收看而獲得的滿足程度，無關乎效用這方面嗎？

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        ·  7 years ago 

      在此论点中，有个因果先后的关系，媒介制作出精彩的迎合受众的内容，其本质是为了吸引受众，形成收视率也好、播放量也好实质数据，用于售卖，也就是说受众被当做商品售卖。就像我们撒诱饵吸引小鹿，然后狩猎贩卖，对鹿来讲，鹿是受害的一方（很粗糙的比喻不要太当真）。在我的理解中其实考虑了这方面的因素，所以我才将付费观看当做二次剥削，而没有一味强调第一次剥削，因为考虑到受众效果后关于受众商品论的争论确实很大。

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          ·  7 years ago 

        明白，我想「受眾商品論」的名稱確實其來有自，將觀眾視為被動的群體。有點類似原物料，媒介將之加工進而獲得附加價值。

        我也覺得付費後卻仍要接受廣告，實在不應該，這就像訂好價格後卻還要額外貼錢。

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            ·  7 years ago 

          我之后还会发送几篇关于知识经济的中内容付费的相关文章，到时候你也可能会更加清晰一点

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              ·  7 years ago (edited)

            OK，繼續關注你。Steemit 就是需要有你這樣的文章，才能變得更好，只可惜現在沒什麼人支持，就繼續努力吧！或許只是不為人知而已。

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                ·  7 years ago 

              谢谢关注

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