New: massmarketing

skipve (26)in marketing • 2 years ago
Marketing strategies comparison: Mass marketing, direct marketing, micro-marketing and one-to-one marketing
The first thing to point out is what means all of those marketing types, mass marketing seeks to reel in the largest quantity of customers through impersonal contact and requiring no demographic…
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Marketing strategies comparison: Mass marketing, direct marketing, micro-marketing and one-to-one marketing