As Finance Goes From Wall Street To The Blockchain, Who Will Win?

When the stock market and financial data transitioned from analog to digital networks in the 70s-early 80s, Michael Bloomberg launched a business that revolutionized the way equities traders processed information.

This was the famous Bloomberg Terminal.

Bloomberg Terminal in 1987

Bloomberg Terminal Today

Because every serious trader ​required a Bloomberg terminal in order to trade effectively, Bloomberg LP still owns 29.4% of the $25 billion financial data industry - 36 years since its inception.

As finance moves from traditional markets to the blockchain, a similar disruption will occur.
The Same Opportunity Exists In Crypto, But Who Will Win?

As the market opportunity of providing financial intelligence to crypto investors continues to grow, Wall Street institutions will do what they always do - use their tremendous resources to build “toll-booth” businesses that will tax the eco-system.

Bloomberg costs $24,000 USD for an annual subscription and is only available to the elites.

But unfortunately for them, the dominant market intelligence platform for crypto won’t be built through antiquated, pre-internet enterprise sales models.

Instead, it will be built around a token economy - a sustainable system that intelligently incentivizes & rewards those who provide value to the eco-system - the researchers, analysts, curators, and coders.
There is an arms race coming between Wall Street and the crypto community (see an interesting ​comparison of these projects here​) to build the dominant market intelligence platform - the Bloomberg of the crypto markets.

CoinFi aims to be the Bloomberg for Crypto.

We’re excited about the coming wave of disruption in the financial markets, and we’re proud to be the first exchange to bring you the CoinFi (COFI) token, which powers the CoinFi market intelligence platform.