tl;dr
As traditional paths to upper-middle-class stability are being blocked by debt, exorbitant housing costs and a shaky job market, these investors view cryptocurrency not only as a hedge against another Dow Jones crash, but also as the most rational - and even utopian - means of investing their money.
Investors must have enough familiarity with and trust of the internet to send money through a cryptocurrency exchange, such as Coinbase or Poloniex.
Assuming one's money is protected, there are, of course, the standard risks of investing, amplified by the volatility of cryptocurrency.
https://www.nytimes.com/2017/08/03/style/what-is-cryptocurrency.html
It is an interesting article but why the hell is it in style section!!!?!
Perhaps because Bitcoin is becoming 'style'. A style that is defined by innovation and (decentralised) trust in each other through hard rules set by transparent code as opposed to an undefined club of men in a dark room. Trust in centralised institutions is remarkeably low among youth. They understand the flaws of current organisation of money and are more than happy to do things in a different way.
This style will continue to find more supporters, putting pressure on existing institutions to do better. Perhaps Bitcoin can even become a stable numeraire against which everything else will be measured.
Once the credibility line has been crossed, it will happen quickly. John McAfee is no fool...
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