The STOX Exchange has started today! Get your tokens NOW before it's too late!

The ICO for prediction market platform STOX has started today at 2pm UTC.
At the time of this post, there are only roughly 30k ETH left until the ICO closes - so if you're planning to invest, you should do so NOW!

What is Stox ?

Stocks is a prediction market platform where you can predict the outcome of any invents and place your bets with cryptocurrency.
Whether it's sports events, politics, or something else: users can create bets on anything on the open source platform and then trade their outcome.
The platform is based on the Bancor protocol, who were in the news for raising $156 million in just 3 hours during their own ICO earlier this year.
The native token of Stox is STX, which will be the currency for investment and trading on the platform.

Stox is an open source, Bancor based prediction market platform.
Using the wisdom of the crowd, every day people will be able to predict and trade the outcome of events in almost any imaginable category: Finance, sports, politics and even the weather.
Stox is designed to accommodate and be intuitive for mainstream audiences.
Powering Stox will be the STX digital token, the primary form for fees, collaterals, and the currency for investment in event outcomes.
Stox will feature invest.com as its debut provider and operator.
Stox incentivizes other industry leaders with existing customer bases, like invest.com, to join the Stox network and drive traffic to the network.

Stox is created by Invest.com, which basically operates on the same concept - just with fiat currency.

Invest.com is an established platform in the financial scene, and adding cryptocurrency to their platform via stox was likely a smart move.
Since Stox has such a big and well-known partner, CEO Ophir Gertner stated that investing in Stox is much safer than other ICO's where the product you're investing in isn't even out yet.
The company calls their token sale a “token generation event”, in an effort to distance themselves from the ICO craze which has a lot of critics in the world of traditional finance.

“Stox will feature Invest.com as its debut provider, but will be built in such a way that allows independent operators to join and partake in its ecosystem as well. The biggest difference, is that there is a real, substantial, experienced company behind this. This isn’t a few folks and a whitepaper that have never managed a company, dealt with user acquisition, weather the ups and downs, etc.”

-Stox CEO Ophir Gertner

Stox promoted by Floyd Mayweather

Last week, Stox gained huge publicity thanks to this instagram post of boxing champion Floyd Mayweather.

Due to his upcoming fight against Conor McGregor on August 26, Mayweather had been a prominent figure in the news - and now, he's even promoted cryptocurrency for the very first time.
Whether he wants to invest in the Stox ICO himself is unclear, and while this was probably "just" a promotional stunt for which he got paid, it's still a great step for the crypto community that even big celebrities are starting to acknowledge the potential.

The Instagram picture shows him on a private Jet with stacks of $100 bills in front of him, and the caption reads:

"Champion Predictions: I'm gonna make a $hit t$n of money on August 26th.
I'm gonna make a $hit t$n of money on August 2nd on the Stox.com ICO."

Stox ICO

The Stox ICO has launched TODAY, August 2nd at 2pm UTC and runs on Ethereum.
There is a time limit of 2 weeks for this ICO, or until the hard-cap of 148k ETH (roughly $30 million) has been reached.
Right now, only a few hours after the launch, there have already been over 111k ETH contributed, so it's probably not going to last much longer.
If you still want to invest in Stox, you should definitely make your move today.

How can you invest?

Due to the recent security problems at ICO's, you can't simply invest in Stox by sending ETH to a specific address.
You have to download the applications MyEtherWallet or Ethereum Wallet in order to contribute.
Then, you have to create an account on that wallet, sync it to the network and top up your wallet with the amount of ETH you'd like to invest plus a small fee.
The base exchange rate is 200 STX tokens for 1 ETH.
You can find detailed user guides on how to invest here for MyEtherWallet, and here for the Ethereum Wallet.

What's your opinion about Stox? Did you participate in the ICO?

Images: 1, 2, 3, 4, 5, Sources: 1, 2, 3, 4, 5, 6, 7

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