I agree with you, strategic partnerships are very important in business if you want to build something sustainable and with a solid foundation. It was a bold move to get involved in a controversial industry but it got the business name out there to the masses. And usually the first movers and early adopters get the most profit because others jump in when they see the potential to make profits. If this partnership is successful, other cryptos will be looking into forming similar partnerships. That's my thought. Thanks for sharing!
Ivy