A CryptoStandard Score of 3.3 and a Risky+ outlook are assigned to Aktie Social (ICO started on 1 Mar 2018)
Our team believes that the idea of rewarding users who keep the social media traffic at a high level is different from the prevailing industry practice and may attract a small group of active users from other social media platforms. However, the competition in the social media market is stiff and our team could not see any significant competitive edges of Aktie Social over the other platforms. It is worth noting that the company, even after the ICO has started, does not have any sorts of direct communication channels. Neither do they have pages on Facebook, LinkedIn, Medium, BitcoinTalk etc. In view of the great number of pitfalls of Aktie Social, our team holds a rather negative view of the project overall.
Aktie Social is a social media platform which enables users to share the advertising revenue of the platform by content creation or curation, and earn money from other platforms which adopt the Aktie enabler.
The analysis is based on our rigorous CryptoStandard Score model which is supported by over 80 parameters. The distribution of the score and the explanation are shown below:
Idea
Aktie Social has not clearly explained how the use of blockchain would create additional values over traditional social platforms. Despite the global popularity of social platforms and the reward system for users, our team cannot identify any other special or new features offered by Aktie Social.
Competitiveness
The social network landscape is too crowded to make much space for Aktie Social, which fails to convince our team its uniqueness and edges.over the current social media platforms.
ICO
The alarmingly high hard cap and lengthy development of the platform are likely to cause considerable concerns among investors.
Team
Many of the founding team members cannot be found on social media and lack direct communication channels, leading to our team’s doubt about their competence as well as dedication to the project. None of the advisors listed on the website show connection with Aktie Social, which further arouses our suspicion.
Community
There is no community established by Aktie Social and there is no direct way to contact with the team, which is particularly ironic for Aktie Social aiming to create a social network.
Marketing
Not much marketing has been done by the company, except for the little presence on Reddit. To date, there is still not much discussion on their ICO on Internet even after the ICO has started. The poor design of the website which contains a lot of broken or false links would only further undermine their credibility.
Documentation
The white paper has missed out a lot of details, especially as to the team profile and the actual business model. The lack of such fundamental information would only succeed in deterring investment in Aktie Social.
Financials
No past or projected financials have been provided.
Reliability
No prototype is available for testing. The progression shown on the roadmap is far from satisfactory as it seems Aktie Social would not involve actual end users in alpha or beta testing before the launch.
Feasibility
In addition to the extremely intense competition in both the traditional and blockchain spheres, many aspects of this ICO, from the team to documentation and from marketing to community momentum, are unlikely to live up to investors’ expectations of a sound business.
See their profile: https://cryptostandard.io/ico/aktie-social/
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