Yuncheng Saline Lake (Chinese Dead Sea) Tourism Development Co. Ltd. is a south wind group to respond positively to the municipal government to develop tourism resources of Saline Lake's call, rely on investment and development, with independent legal personality, new humanity, ecology, green, health as one of the travel company. The company was founded in 2002, registered capital of 40 million yuan, more than 200 employees, the company based in Yuncheng, facing the country, male embrace global, in line with the development of "reform, negation in development, advance" in denial of the principle, based on the original ancient, strange and extensive on the Saline Lake, rely on resources the efforts to create a tourist richly endowed by nature, the project of "Dead Sea float, black mud health, spa spa", known as "Dead Sea sanjue". The company's current development attractions are the three major scenic spots, such as the big comfortable black mud health city, the salt pool temple, the Phoenix Valley Forest Park. Since its opening, it has received 3 million domestic and foreign tourists. Its annual income has reached over 2000 yuan. It has been honored as the leader of Yuncheng tourism and has become a banner of the local tourism industry.
According to the standard operation of modern enterprise system, the company persisted in institutional management innovation, created an internal marketing management mode, adhered to the marketing idea of market operation and terminal propaganda, and established seven market offices in Qin, Jin and Henan provinces respectively. And China Academy of Geological Sciences jointly established on Saline Lake and health, established their own research centers and research base, combined with the new concept of modern health, research and development of the only black mud series of cosmetics and souvenirs and other products by domestic and foreign tourists favor. In 2007 the company successfully passed the national ISO9000, ISO14000 quality and environmental labeling certification, has won the title of national industrial tourism demonstration sites; the title of China folk cultural heritage tourism demonstration area; Yuncheng city civilized scenic area; Yuncheng City, ten name card and many other honors. In 2008, it was rated as the national AAAA level scenic spot; at the same time, it was identified as one of the six core tourist attractions in Shanxi's tourism product innovation and upgrading in the next five years.
The future goal of company will be in the premise of protecting the ecological environment of the Saline Lake in Yuncheng, to further increase investment, expand the scale, improve grades, "Chinese Dead Sea" tourism brand made outstanding characteristics, functions, reception ability, management and service standards to salt culture as the theme of the country's largest leisure and health resort.
We have time to visit the Saline Lake, is the nature entrusts with such a unique landscape, it is you see the spectacle, extraordinary as if done by the spirits, will be shocked by the.