A man named Kevin Kazad in the United States was addicted to drugs because he could not get out of the shadow of a broken love. Later, he accidentally discovered a Chinese online fantasy novel translated into English. He was quickly attracted and chased 15 Chinese online novels. Novel, completely quit drug addiction after half a year.
Online novels that you don't like or don't like to read are becoming the "favorites" of foreigners. They are immersed in them and eagerly urge them to update. Some of them have successfully quit drug addiction because of this, driving the market size to soar rapidly!
The latest data from research institutes shows that in 2020, the growth rate of the online literature overseas market will be 145%, reaching 1.13 billion yuan; the user scale will increase by 160.4%, reaching 83.161 million.
It is estimated that in 2021, the scale of China's online novels going overseas will still double, exceeding 3 billion yuan, and the number of overseas users will reach 145 million.
In other words, by this year, more than 100 million foreigners will pay to watch Chinese online novels. As a result, 100 million overseas readers joined the "online urging army".
Regarding the specific sources of these overseas readers, data from research institutions show that readers from less developed regions such as India, the Philippines, Indonesia, and Malaysia account for 81%, and women account for 67.8%. Among them, single readers account for the most, accounting for 42.1%. %.
This means that single women in underdeveloped areas are the "main force" of Chinese online novels overseas.
Don’t think that Chinese online novels only radiate to underdeveloped areas. On the contrary, the countries and regions covered by Chinese online novels include Asia, Africa, the United States, Australia and Europe, and have established their own influence in the United States, Britain, Canada and other European and American countries. The United States is one of the mature markets.
You may be curious, what types of Chinese online novels do overseas readers like?
Data shows that 95% of female readers prefer romance novels, while 76% of male readers prefer fantasy novels. Horror, suspense, science fiction, etc. are also themes preferred by readers in Asia, Europe and the United States.
WuxiaWorld, known as the largest "Chinese fantasy online novel translation website" abroad, can be said to be the best footnote.
This website was established in December 2014 by a Chinese in the United States. He was originally a diplomat, and initially only regarded the translation of martial arts novels as a hobby. Unexpectedly, more and more readers, so he simply resigned, full-time translation of Chinese online novels, and operation of the website.