Thanks Justin! There's a lot of snake oil and misunderstanding of digital/social marketing. I love to try to show people what it should be: a discipline that it to be taken seriously much like other forms of marketing (email/nurture, content, paid/display, branding, events, etc.). Looking forward to writing more!
RE: 4 Social Media Myths and Lies Digital Marketing Consultants Still Tell You
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4 Social Media Myths and Lies Digital Marketing Consultants Still Tell You