The motto of Handshake is:
Our mission is to enable freedom and safety on the internet
How are Handshake names distributed?
Unlike ICANN who charges an $185,000 "evaluation fee" for traditional top-level domain applications, Handshake top-level domains are distributed via on-chain Vickery auctions. The highest bid amount (not highest lockup) determines the winner of the auction, and the highest bidder only pays the 2nd highest bid. Importantly, the amount that's paid by the winner is burned, and not paid to anybody — not Namebase and not any "Handshake foundation".
Here are premium handshake TLDs available to buy on the Namebase Marketplace or place a bid.
With regular domain names selling for thousands of dollars and Handshake gaining increases sales the TLDs are great for flipping or holding onto.
Handshake names are NFTs as they belong on the blockchain and are non fungible, decentralised and have multiple functions.
You can read more about Handshake here:
The Handshake TLD domain showcased here is: