Babierge raises $1.3 million for baby gear rental service

in entrepreneur •  7 years ago 




Traveling is enjoyable, however not when it's important to pack half a child retailer to accommodate your children’ wants. Babierge (child + concierge) is addressing this market by means of its child gear rental service and in the present day introduced the shut of a $1.three million seed spherical. Investors embody Startup Capital Ventures, Quake Capital, Rostrum Capital, the GWC Innovator Fund, and Stanford’s StartX Fund.

As a seasoned entrepreneur, Babierge founder and CEO Fran Maier is aware of a factor or two about scaling a enterprise. The CEO has 5 firms beneath her belt, together with Match.com, which she cofounded.

“In some way, Match.com has given birth to Babierge,” Maier mentioned in an unique interview with VentureBeat. “I went from matching and marriages to babies!”

Maier says the demand for child gear rental is there. According to her, greater than eight,000 touring households in over 170 locations within the U.S. and Canada are utilizing Babierge — renting gear like cribs, automobile seats, strollers, excessive chairs, and even toys.

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A major concern for folks is, after all, well being and security, which is why Babierge works with what it calls “trusted partners” who function domestically. These people bear ongoing coaching in child gear security and cleanliness and obtain tips about gross sales, advertising and marketing, and hospitality. Babierge says it rigorously screens them after they apply and supplies them with legal responsibility insurance coverage in case of harm or accidents.

It’s necessary to notice that Babierge doesn’t hire out any child gear itself however slightly connects dad and mom with native suppliers.

“The idea is to empower moms, grandparents, and other interested individuals to launch their own baby gear rental business,” mentioned Maier. “On average, these trusted partners earn between $600 and $800 in extra monthly income.”

There are at the moment over 200 companions on the Babierge platform, and Maier expects the quantity to develop to 500 by the tip of the 12 months.

The kinds of gear that companions suggest varies by area. “In Mill Valley, for example, you’ll find more of upper high-end gear,” mentioned Maier. “In Tahoe, Ted will offer a hiking package, and then the gals in Miami have a beach package.”

Because sure, totally different places require totally different sorts of child gear.

Although Babierge doesn’t decide the rental costs, the corporate takes 20 % of every rental payment and fees finish clients a service payment, as nicely. Trusted companions additionally pay $100 to get entry to the platform.

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Babierge already has a robust foothold within the child gear market. In addition to its seed spherical, the San Francisco-based startup introduced that it has acquired the Rent Baby Equipment listing, and it snapped up one other listing, Baby Equipment Rental, again in 2016.

Hotels and condominium rental firms are starting to see the advantages of the Babierge community. “Airbnb and HomeAway are calling us to help serve families they are hosting,” mentioned Maier.

Babierge has additionally cast partnerships with journey and leisure manufacturers like Destination Hotels and Kid & Coe.

To date, the startup has raised a complete of $1.7 million, and it will likely be graduating from the Quake Capital accelerator program subsequent week. The seed spherical might be used to develop to further markets and onboard extra trusted companions.

Founded in May 2016, Babierge at the moment has seven workers.

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