TL; DR: Indorse, a decentralized, Ethereum-based tech career platform, empowers users to take ownership of their social and career networking data. The tool provides simple, objective skill verification through an internal rewards system that incentivizes members to add their programming accomplishments and endorse those of others. With plans for ongoing product development and new partnerships on the way, Indorse is working to reimagine the social networking landscape.
One of my favorite pieces of content marketing advice comes from entrepreneur, author, and journalist John Battelle: “Do not build your brand house on land you don’t own.” Yes, Google, Facebook, Twitter, and LinkedIn are easy to use. And yes, they make it a snap to reach audiences.
But there is profound logic around the theory that it’s better to own than rent. For one, many social networks own all photos, content, and data you post. As your network grows, they often give away rights to your data while recording your activity on their platforms. Meanwhile, you, the content creator, receive nothing. Secondly, in terms of platforms like LinkedIn, the human tendency toward personal bias means skill endorsements are fundamentally flawed.
For these and other reasons in 2017, Co-Founders David Moskowitz and Gaurang Torvekar launched Indorse — a revolutionary skills validation platform that employes tokenization and decentralization to reinvent professional social networking.
Indorse brings blockchain technology to skill endorsements.
“The three motivations behind starting Indorse were to create a tool that provides users with data ownership, rewards contributors for their contributions, and gives credentials a degree of validity,” said Gaurang. “Right now, I can go on LinkedIn and state that I’m an expert in Java, but there’s no way for you actually to verify that I’m telling the truth — you have to take me at face value.”
Indorse’s solution is objective skills ...