WEMARK: LEVERAGING ON BLOCKCHAIN TECHNOLOGY TO PROVIDE A SECURE, TRANSPARENT AND TRUSTWORTHY SYSTEM FOR PHOTOGRAPHY INDUSTRY

in ethereum •  6 years ago 

Introduction

The Stock photography industry is booming like other sectors of digital content. Everyone is contributing their quota towards sustainable and safe photography ecosystem. If you have purchased or sold any digital content you would agree with me first thing that comes to mind is the originality of the works. No one wants to patronize a pirated content in other to avoid law suits and paying for theft damages. This is just a scenario in the stock photo marketplace. It may not be directly encouraging piracy but hosting digital content on the platform and maybe cloud is not ideal and susceptible to intrusion by hackers whose sole aim to steal contents and sell on darkweb. This vulnerability is inherent in the architecture of most stock photography marketplace website design. Thank God blockchain technology is available to us now and Wemark is leveraging on this technology to provide a secure, transparent and trustworthy system for stock photo sales. This is what makes their ICO project worth investing having their business model backed up on a working blockchain application with huge market demand. In this article I will throw my light on how Wemark is using blockchain technology to provide a secure and level playing ground for all stock photo stake holders especially the stock photographers

The Current Security and operational Challenges Faced by Stock Photographers in the Marketplace

Currently, stock photographers are faced with a lot of challenges in the content creation industry. Most of these challenges comes from the marketplace policies and agreement. Some of the challenges can be summarized as follows:
• High cost of stock photo distribution for stock photographers who engage in self distribution of their works.
• Forfeiture of large percentage of license rights to market place by stock photographers who leverage on the marketplace platform for sales.
• Unstable terms and conditions issued by marketplaces to content creators for revenue sharing of their works.
• Security challenges on marketplace platform leads to theft of stock photographic works.

The New Standard Why You should Choose WEMARK

WEMARK is providing a distributed marketplace solution that will give stock photographers full control of their works on a blockchain based platform. The following principles have been adopted by WEMARK as opposed to the traditional marketplace principle.
Stock photographers will be given full rights to license their stock photos directly to users. This will protect their rights and let them determine who to license to and at what price they want to do so.
Negotiation of distribution terms on the blockchain gives the stock photo creator a voice. This will limit the im[position of unfavourable royalty fee without their deliberation and consent.
Community members including stock photographers can also earn from referral programs while growing the audience base of the blockchain. It is a win situation a referral promoter and a seller o the platform
This is a good project which promotes fairness and non-abuse of license rights for content creators. To fund this project require some good investments from interested investors who believes in the project and as such WEMARK is offering sales of its ICO.

To learn more in greater detail about Wemark Project and their ICO sales please visit the links below.

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Content Author Details
Username: Finixfly
Bitcointalk Profile Url: https://bitcointalk.org/index.php?action=profile;u=2141081

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