As businesses are slowly starting up in-person events again, it’s important that the time, expense, and energy you spend on these events pay off. Below is a comprehensive timeline of event marketing activities to promote your event and execute effective follow-up after the event for the best results.
Marketing timeline prior to the start of the event
Promoting an event needs to start well in advance to give participants enough time to plan on attending. Here’s a suggested timeline your marketing person can implement:
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