The HODL RALLY is bringing something new to the Blockchain and Cryptocurrency industry in June 2019. This is a week-long summit with fun-filled and social activities cruising 8 cities across 6 countries in Europe. This is an event that will show to the world - the importance of this new era technology.
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HODL RALLY isn't like any crypto summit you have heard about or seen before. This is going to be one of the biggest gatherings (if not the biggest) of people with utmost passion and respect for Cryptocurrency and Blockchain Technology. People are coming from all continents to show the world what Cryptocurrency and Blockchain have in store for the masses.
How can social and fun-filled events aid mass adoption of cryptocurrency?
A few years back, there were several predictions of Bitcoin and other digital currencies death. Many experts in finance and other business sectors described the new technological and economic revolution as something that is more or less speculation, a theory. They believed this technology could not pass the test of time.
The last quartile of 2017 saw a new wave in the cryptocurrency industry. The sudden but understandable rise in the value of digital currencies brought in many investors and business-minded people who saw the potential in digital money venture. The market was flooded with short term traders who just wanted to buy some tokens today and sell the following week since the prices continued to rise for months.
Behold, the time came when the crypto market could not handle the "demand vs supply" battles as too many tokens were being deployed into the market. This resulted in a breathtaking drop in value that continued throughout the year 2018. And the media, journalists, business gurus who have labelled Bitcoin as "a bubble that would soon pop" took to the center stage to kind of celebrate how their predictions turned out. The thing is as much as the media is helpful for the mass adoption of digital currencies, it comes with a high price that sometimes you find it hard to deliberate if the benefits comprehend the disadvantages.
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There are many factors hindering the mass adoption of Cryptocurrency. Lack of adequate knowledge about the technology and how it works is definitely one of them. Threats of ban from government and regulatory bodies were always there until recently that some governments are beginning to appreciate crypto projects. There is a fear of security breaches and hacking attacks as well. Some tokens' lack of tangible use-cases could also bring uncertainties about their future. But despite all these, the true philosophy and potential of this highly comepelling and enterprising world of digital currencies rose above all. Hence, the downtrend in the market would not stop individuals and business enterprises from getting onboard.
From these perspectives, it is obvious that the industry needs a new dimension to showcase the power of Cryptocurrency and Blockchain technology. There is a need for a new wave, something that already has the passion and attention of the mass. It cannot just be the usual talk shows that the masses are familiar with. Don't get it twisted, Sport and entertaining activities have a complete resume when public attention is the vacant job.
When it comes to entertainment, not every blog and website asks for payment before doing their usual work. Browse the internet, do whatever you have to, you will come to the conclusion that these bloggers and vloggers do this to get their highly-demanding audience updated with the latest happenings around the globe. Even the journalists that didn't get invited do the invitation themselves. In a nutshell, it is the trending wave across the globe - the attention is there already.
That is what the HODL RALLY is giving the industry - the energy needed to drive the untouched attentions to the industry of both the present and future. Supercar rally, parties, crypto Poker Tournaments, Gala dinner, fashion show and a lot more across Europe will do more than getting attention. This is aiding mass adoption of Cryptocurrency!
Links and References
- Introducing The HODL Rally 2019 | A Crypto-Inspired Supercar Rally Hosted By EVOLV
- The HODL Rally 2019
- Rally map
- Need a vehicle to participate in the supercar rally?
- The HODL Rally tickets
- Other EVOLVE events