I would make sure to include the photo, as the photo makes it. I would make sure to draw a second horse standing behind the first horse with a hoof encouragingly placed upon their shoulder, saying, “No, no — you’re … so much more?” I would come up with a few lines where a young high school student tried to sell a copy of Just Horses Magazine to Nick Bottom in A Midsummer’s Night’s Dream to raise money for either the music department, the theater department, or the local baseball team — even if the person being sold a copy has never even seen a horse in their life.