The World Cup Coming Soon: Fan Tokens Soar in Price

FIFA World Cup 2022 in Qatar, to be held at the end of the year, will be the first restriction-free major sports event since the outbreak of the COVID pandemic. In the meantime, the relevant fan tokens in the crypto market have soared in price.

What are fan tokens? Simply put, they are cryptocurrencies that allow fans (once they meet a certain holding requirement) to govern their favorite organization or individual and give them access to benefits such as tickets to specific events. Moreover, the price of a fan token depends on market popularity, as well as the performance of the team/individual.

Let’s now check out what world-cup-related fan tokens you can trade on CoinEx.

1.S.S. Lazio Fan Token (LAZIO)

SS Lazio was founded in 1900 and is one of the most successful football clubs in Italy. Issued on October 21, 2021, LAZIO features a total supply of 40 million and provides holders with multiple fan-exclusive benefits, including limited NFT collection rights, voting rights that allow them to participate in the governance of the team, games, and other unique experiences. At the moment, the token’s total market cap stands at $229 million, with a circulating market cap of about $49.2977 million. In addition, the club’s official Twitter account has 654,900 followers.

Trade LAZIO at: https://www.coinex.com/exchange/LAZIO-USDT

2.FC Porto Fan Token (PORTO)

Crowned the 2021/22 Primeira Liga champions, FC Porto is a top football club in Portugal. PORTO was issued on November 16, 2021, with a total supply of 40 million. Holders can participate in team voting polls, hunt for digital collectibles, purchase NFTs, and enjoy game features tied to fan rewards or interactive experiences. The token’s total market cap now stands at $244 million, with a circulating market cap of $47.7516 million. The club’s official Twitter account has 1.4 million followers.

Trade PORTO at: https://www.coinex.com/exchange/PORTO-USDT

3.Santos FC Fan Token (SANTOS)

Founded in 1912, Santos FC is the team with the most goals in football history. Big-name players such as Pelé, Neymar, and Rodrigo have all served on this team. Issued on December 1, 2021 with a total supply of 30 million, SANTOS allows holders to participate in governance voting and gives them access to discounts on merchandise and game tickets, as well as unique fan benefits. The token’s total market cap now stands at $421 million, with a circulating market cap of $63.968 million. The club’s official Twitter account has 3.02 million followers.

Trade SANTOS at: https://www.coinex.com/exchange/SANTOS-USDT

The concept of fan tokens shows that these assets come with a large user base and strong user stickiness, with unbelievably enthusiastic fans. For instance, initially, baseball cards were only offered as gifts, and it was beyond people’s imagination that they would foster an entire business chain. Topps, the U.S company that sells these cards, planned to go public in the fall of 2021, which reflects the incredible loyalty and enthusiasm among sports fans.

Additionally, many crypto exchanges have also entered into cooperation with famous players and sponsored sports teams or relevant events. For instance, CoinEx recently announced that it would be the Exclusive Cryptocurrency Trading Platform Partner of the RLWC 2021. Working with big-name players, teams, and matches that boast a large viewer base, a platform could raise its brand recognition and attract a large swath of new users.

The three fan tokens we mentioned have all gone through significant price swings. As the World Cup approaches, a large number of fans and speculators will seek to hype such tokens. Meanwhile, project teams behind fan tokens may also introduce more use cases during the World Cup to inject dynamics into their ecosystem. In today’s crypto market, trends worth speculating are on the decline, and fan tokens are likely to start a minor boom this year.

Of course, fan tokens are not the only promising crypto asset. Player NFTs related to the World Cup and the relevant tokens issued by decentralized prediction platforms may also become popular during FIFA World Cup 2022.

Last but not least, as most fan tokens are controlled by the clubs behind them, investing in such tokens comes with great risks.

Disclaimer: No investment advice is provided in this article, and all data are for reference only. You should not rely on the information provided herein to make any investment decision, and you will be fully liable for your own investment decisions.