Legendary football star Luís Figo has become the latest athlete to become an early coin offer promoter (ICO).
Portugal footballer - winner of both the 2000 Ballon d'Or and FIFA FIFA World Player of the Year Awards - has signed a contract to become a brand ambassador for Stryking Entertainment, whose platform, Football-Stars, seeks to legitimize the fantasy sport.
"When I heard about Football-Stars for the first time I immediately liked the idea. Football is becoming more and more data driven with detailed statistics about all aspects of the game - this is what Stryking platforms use to create an exciting fan experience. I am happy to support experienced teams at Stryking and spread the word about their platform that allows fans to get involved with the teams and players they support, "Figo said in a statement accompanying the announcement.