Super Mario Run is very different from previous series of games. You can choose a number of roles other than Super Mario in the game. These roles include Peach, Toad, Luigi, Yoshi, Toadette, and maybe more in the future. So how to unlock Super Mario Run to get these new roles in the game? Here're some simple tricks.
Peach
You'll unlock Peach when you complete all 24 levels of the World Tour mode.
Toad
Toad is the easiest character to unlock. All you have to do is sign up for or log into an existing My Nintendo account.
Luigi
You'll need to build Luigi's house in your kingdom before you can play as him. His house requires 150 Green Toads and 150 Purple toads.
Yoshi
You'll need to collect 30 Red Toads and 30 Yellow Toads during Toad Rally mode. Once you have, you can build his house in your kingdom and he will join your squad!
Toadette
You'll need 200 Red Toads, 200 Blue Toads, 200 Green Toads, 200 Purple Toads, and 200 Yellow toads to build Toadette's house.
At present, Super Mario Run is only available in Apple App Store. Android version will be released in early 2017. Super Mario Run APK Download will be available after Android version is released.