A GOOD STORY

in good •  8 years ago 

                                                  A GOOD STORY

  • Starts with a problem, conflict or challenge
  •  Describes a unique experience
  •  Describes concrete actions by people
  •  Shares their emotional reactions as well
  •  Is as short and simple as possible
  •  Makes a point! It arrives at some basic truth
  •  Challenges or reinforces our mental models (of how things work)
good story
8 years ago by

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