RE: Growth Idea - How to Add Extra Utlity to SMTs

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Growth Idea - How to Add Extra Utlity to SMTs

in growth-ideas •  7 years ago 

I think making it so that if you want to advertise in a community, you have to spend the token that is tied to that community. If there is no token associated with it, STEEM would be the default one to be spent.

It still isn't clear to me what you proposed. Here's how I understand it:

For example, if medium blog adds SMT's to its website, it can than sell those SMTs to advertisers who will use it to advertise their content on the site. If the ad is high quality, it will get a lot of upvotes, thereby leading to more users voting on it and getting some in return.

Wouldn't that give some money back to advertisers? I think if ads were banned from getting payouts and only authors and users were allowed to earn tokens, only then it would positively increase the demand. What do you think?

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I'm strictly talking about steemit.com with it's communities (like sub-reddits). Being able to advertise on other websites would be much more tricky.

Declined payout could be an option. But there could be a virtuous cycle in letting payout happen since the advertiser may double down on ad spent if he is able to sell the product he's looking for sell.

That is a great idea. But I don't think Steemit will ever follow a reddit like model. It will most likely follow a Quora like model without any specific community. If it intended to be like Reddit or stack exchange, (where there is separate communities) it would have started adding features like that. It's over a year since steem launched.

Steemit doesn't allow non sourced and copy pasted content even if that contents original owner permits it. I think it is not practical to compare it to reddit where people post whatever they wish. It is not like Steemit doesn't want to allow it, they can't allow it.

If they allowed copy pasted content, the copyright police would put them in great legal trouble. They aren't coming because steemit isn't popular now. Only 30000 people use it every day. Copyrighters go after only the big ones. You will see Hollywood go after YouTube but not Vimeo (which is a spec compared to YouTube).

There is an opportunity to use upvotes and downvotes to moderate ads. Upvotes could decrease CPM or CPC, while downvotes could increase CPM or CPC.

I like this beacuse it incentives advertizers to create ads the community wants to see. If the amount of the network's SMT you had was preportional to your vote, your vote would align with your interest in keeping the network value to your community in terms of user experience and market cap.