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Moreover, according to recent updates, the organization appears to claim that around 57% of North American families have received plant-derived meals, with about 78% of those home eating meals on a regular basis. Alternatives to animal products and convenience meals appear to be the main drivers behind advances in the frozen food industry. Frozen foods might enhance at a CAGR of around 11 % by 2024, with North America providing about 33 % of this population development. It also seems that the sector is following a well-rounded strategy to position itself as a legitimate market player in plant-derived goods.
As a consequence, the emergence of the frozen food category appears to be driven by convenience and the intensification of at-home meals as a result of the current health crisis. Moreover, by focusing on an underserved market sector of plant-derived foods such as pre-frozen, ready-to-cook meals, these other industries have the potential to emerge as the new face of the plant-derived revolution. Check the disclaimer on profile and landing page.