You'll want to start with a thorough introduction to landing pages before attempting to develop a successful list or create a powerful sales page. Landing pages, in contrast to generic, unfocused home pages, are dedicated to acquiring leads for a newsletter or making sales for a single product - with no attempt to provide visitors with an other option.
Another term for a landing page is a "squeeze page" (also known as a "lead capture page" in some quarters). A squeeze page is a landing page that is designed to collect information such as names and email addresses.
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