ReadNWrite | LifeStyle Choices - 4 Services that I use regularly Part 3 | by janeo4

Source

This post is an entry for the ReadNWrite contest.

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Introduction

This is the third part of the write up on lifestyle choices. In the second part I talked about my other lifestyle choice and I was telcoms network, specifically 9mobile.

My next choice is something that we use everyday and has become a core part of our lives. It is in the TV station aspect. There are so many TV stations and on so many platforms, but there's one that I always think of anytime I put on the television.

This TV station broadcast a lot of things on the TV that are interesting like movies, TV series, cartoons, and news that are captivating and so touching. The name of the TV station is Silverbird

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Third Choice: TV Station - Silverbird

Source

Silverbird is a group of companies that has interest in real estate, mass media, entertainment. It was founded by Ben Murray-Bruce and has it's head quarters in Lagos. The company is one of the most popular entertainment in Nigeria and they host the popular Most Beautiful Girl in Nigeria (MBGN) and Mr Nigeria.

In 1980, Ben Murray-Bruce who was at the time the son of a former executive of a top company, got some funds from his family to start a music promotion business. The promotion enterprise promoted American artists such as The Whispers, Shalamar, Carrie Lucas, and Lakeside.

From owning a music promotion enterprise, he went on to become the director of the Nigerian Television Authority (NTA) where he was able to get a television license for Silverbird TV.

He has created Silverbird communications which comprises of a radio station, Rhythm 93.7 FM and Silverbird TV. Silverbird began transmission in 2003.

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When did you start using this service?

I started using their services as far back as 2005. I can remember when they used to show cartoons and news in the morning. I always used to look forward to watching their TV station in the morning.

Some of their programs were news at 7 am, pinky and the brain, power rangers, etc.

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What is special about them?

They are a TV station in Nigeria having broadcast rights in different states in Nigeria.

They have a unique 24 hour broadcast format which they use to provide entertainment that is of high quality and wholesome to the Nigerian audiences by leveraging a wide array of syndicated shows and live programs that are either locally or internationally made.

It has created a brand trust with the Nigerian audience especially the younger ones because it's TV offerings are notable.

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What area should they improve?

From my experience with watching Silverbird TV I haven't really had the awareness to see any fault from their transmission channel. Though there were periods when the channel would just go blank especially in the morning. Asides that I don't think there's any area they need to improve.

Like I said previously, their on air rotation is top notch and it has been able to bring Silverbird TV to the fore in the minds of Nigerians.

Conclusion

Silverbird is a group of companies that includes Silverbird TV. And Silverbird TV is a leading TV station in Nigeria.

It provides it's audience with quality and wholesome entertainment that are locally and internationally produced. This way they have served the Nigerian audience faithfully and have gained their trust.