Textbook publisher Pearson wants to use NFTs to capture second-hand sales

in hopdh •  2 years ago 

Academic textbook publishers hope to capture a portion of secondary market sales through digital textbook sales by allocating an NFT to each title.

Textbook publisher Pearson has revealed plans to use non-fungible tokens (NFTs) to track sales of digital textbooks and effectively curtail the secondary market.

According to an Aug. 1 Bloomberg report, Pearson CEO Andy Bird wants to assign NFTs to its digital textbooks to better track sales and capture revenue previously lost to the secondhand market.

hopdh qakhls bzkdh ybdt
2 years ago by

Downvoting a post can decrease pending rewards and make it less visible. Common reasons:

  • Disagreement on rewards
  • Fraud or plagiarism
  • Hate speech or trolling
  • Miscategorized content or spam

Submit
$0.00
    450 votes
    0
    Authors get paid when people like you upvote their post.
    If you enjoyed what you read here, create your account today and start earning FREE STEEM!