Datareum: data marketplace on the blockchain

in ico •  7 years ago 

Datareum eng top.JPG

Datareum is a decentralized data market. It is designed to enable platform users to sell information about themselves. This information includes everything you do during life: it's all that you love, what games you play, how you spend your free time, what brand of clothing you prefer, and so on.

Personal user data is an economic asset, on which everyone earns, except the owners of these data themselves. Such giants as Google, Microsoft, and Facebook know everything about us: what films we watch, where we like to spend our free time, what we ate for breakfast, what places we prefer to go, and so on. Why do they collect this data? Do you think that this is total surveillance? No, it's just business and nothing personal. In the era of information technology personal data has become well used by entrepreneurs who buy all the information about users: what they want, what goals in life, and what they fear. Knowing all your preferences they can easily create the perfect product for you. The most unpleasant thing here is that we cannot get any financial benefits out of it, all the data is stored in one place and can be hacked, that was already in 2017 when "Equifax" was hacked and all personal data from 143 million people were received by intruders. Another problem is that these data could be transmitted to scientists who would help them in the studies.

The Datareum platform offers purchase and sale between the user and the buyer, it is created for the information to be purchased not only from "giants" such as Google, Microsoft, Facebook, etc., but also directly from the user (owner of this information) rewarding the user, not the third parties. Proceeding from this we can say that this information will be more accurate because users share it realizing it themselves.

Participants in this platform can buy and sell information for DTN tokens which can be purchased at a discount on the ICO, but also later on the exchanges. If the buyer wants to acquire certain information he chooses a certain category of people, calculates how much it will cost in the cryptocurrency, pays it and that's it. On the other hand, the seller presents information about himself and earns on it. At the same time, a function is installed on the platform for interviewing sellers, so you can easily find out the market and assess the preferences of a certain group of people.

Imagine you decided to start your own business in the Internet; you need a big social survey. In order to understand what is now topical, what is in demand, what is not on the market but it is very necessary. You go to the platform Datareum which is completely transparent and safe thanks to the blockchain and you do there polling knowing that it's not some kind of bots but real people. In order to do the survey you set a certain number of DTN tokens to reward the survey participants. Next the platform does everything for you: it sends out your poll until your advertising balance is empty for the poll. After completing the survey you get the result and it's not just dry data, but systematized information which is divided into categories: age, sex, residence, sonar, etc.

Now your campaign, as well as the information owner, is not just personal and superficial, but a real analytical one which you can not only use, but also sell it on the platform marketplace setting the price that you think is right. Now this information has helped you to realize your plans and ideas by selling this survey in the market, you will return the invested money and help others. At the same time, everything happens as quickly and conveniently as possible.

To learn more about the details of this project, as well as to participate in the purchase of platform tokens, visit the official website https://www.datareum.net/ and read the whitepaper: https://www.datareum.net/whitepaper.pdf
Also, you can find a lot of useful information on the bitcointalk forum (ANN thread): https://bitcointalk.org/index.php?topic=3189049

Author Cryptozond: https://bitcointalk.org/index.php?action=profile;u=1190894

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