Instagram Story Ads have been introduced and many are just not sure how to use them effectively to monetize their Instagram. I came across this training just today:
Now Instagram has introduced four additional objectives for the story ad format:
Video views
Conversions (prioritizing actions like sales or subscription signups)
Traffic (formerly referred to as Website Clicks)
Mobile app installs
You can actually send traffic to your site, optimizing for conversions. You just have to catch viewers’ interest enough for them to click your call to action (CTA).
The new objectives let you drive real results. You no longer have to simply hope users will take the initiative to track you down on their own (which they almost definitely won’t).
want to learn more? Subscribe for my free Instagram and Social Media Course at www.TeddyAJones.com/Instagram