According to the latest report by IMARC Group, titled “Indian Instant Coffee Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025”, the Indian Instant Coffee market size reached a strong growth in 2019. Instant coffee is a ready-to-make beverage made by blending and roasting coffee beans that are coarser in quality than their regular counterparts. It is manufactured either by the spray-drying technique or by the freeze-drying process and provides the convenience of quickly preparing hot coffee by adding hot water or milk to the powder.
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In India, rapid urbanization and hectic lifestyles, especially among the young and working population, have inclined them toward the consumption of stimulating drinks. Along with this, the presence of antioxidants and essential nutrients in coffee and the numerous health benefits associated with its consumption, such as boosting metabolism and maintaining liver health, have encouraged health-conscious individuals to opt for instant coffee. Moreover, the leading companies are introducing new flavors to expand their product portfolio and attract a wider consumer base across the country. Other factors, like increasing disposable incomes, rising demand from the institutional sector and emerging trends of café culture, are propelling the market growth across the country. Looking forward by IMARC group, Indian instant coffee market anticipated to grow double digit growth in next five year 2020-25.
Market Breakup by Packaging:
- Jar
- Pouch
- Sachet
- Others
- Spray Dried
- Freeze Dried
- Business-To-Business
- Supermarkets and Hypermarkets
- Independent Retailers
- Departmental Stores
- Online
- Others
- Nestle
- Starbucks Corporation
- Matthew Algie & Company Ltd.
- Kraft Foods Inc.
- Tata Global Beverages
- Strauss Group Ltd.
- Jacobs Douwe Egberts
- Tchibo Coffee International Ltd.
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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