"Clouds and Dirt."

The first time I heard about this thought last year, I thought it was complete nonsense. From @garyvee , clouds and dirt? The fudge is that supposed to mean!? Ridiculous, absurd, I won't do it. I'm better tha-.. wait, clouds? At the highest level? Why your doing what your doing? What's the highest pillar in your mind that breaks your damn neck looking up at it? .. nah.
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He actually expects people to relate to his ideas like their gold, he's the dumb, over confident person. Even admittedly loves to hear himself ta-.. wait, dirt? The come up from the lowest point? Being a practitioner? Knowing your craft? .. hmm.
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I still dont fully get it, but from what I understand so far it's knowing all the details of what you want to do. Buying in big, do all you can because it's either your wrong or the opportunity is there, clouds. And dedication to learning your craft, just as obsessively. Dirt.
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Thank you for reading my journey.
Have a great day.