Latex Pillow Market SWOT Analysis Review 2019-2025

in latex •  3 years ago 

The global latex pillow market size is anticipated to reach USD 387.42 million by 2025 registering a CAGR of 4.9%, according to a new report by Grand View Research, Inc. Rising cases of cervical spondylosis owing to sedentary lifestyle have increased the demand the product. In addition, demand for high-end lifestyle products is driving growth of this market. Increasing cases of neck pain, joint pain, backache issues, and spinal misalignment are boosting the demand for high-quality pillows, which, in turn, is expected to drive the market over the coming years.
According to the study published in 2017 by the National Center for Biotechnology Information, 20.3% of the global population suffered from neck pain. Latex pillows help in pain relief and are also recommended by osteopaths, therapists, and chiropractors for people suffering from back problems as these pillows promote proper alignment of the spine on account of natural elasticity of the material. In addition, these pillows also help reduce allergies and accumulation of microbes and dust mites. The blended mix type segment led the global market in 2018.
The combination of natural latex with a mixture of synthetic, rayon, cotton, and memory foam increases the product durability and cuts short on chemical production of bedding products. Moreover, products made from a combination of different materials helps cut down on the cost incurred in producing 100% natural latex pillows. Companies in the market are investing more in R&D to develop innovative products. For instance, Essence of Bamboo produces latex pillow with shredded latex and a blend of poly fil.
This combination helps retain bounce and softness for a longer time and also improves the airflow of the pillow. North America was the dominant regional market in 2018. Increasing construction activities across the region drives the demand for home furnishing and bedding products, which is expected to fuel the market growth. In addition, strong presence of key manufacturers, such as United Pillow Manufacturing, Inc. and Sleep Artisan, contributes to the region’s growth further.

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Latex Pillow Market Report Highlights

• Residential sector is expected to be the fastest-growing, as well as the largest, application segment over the forecast period
• The commercial segment also held a considerable market share in the past and is expected to witness a steady growth at a CAGR of 4.8% from 2019 to 2025
• North America will account for the largest share of the latex pillow market by 2025. However, Asia Pacific is said to be the fastest-growing regional market at a CAGR of 5.7% from 2019 to 2025
• Prominent companies in the global market are Sleep On Latex; Simmons Bedding Company LLC.; Sealy Corp.; Serta, Inc.; Talalay Global; Shevick Sales Corp.; and United Pillow Manufacturing, Inc.

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