Why Are More People Abandoning Traditional Signage For Digital LED Poster?

in led •  3 years ago 

The outdoor LED display market is expected to exceed $22.4 billion by 2024, according to a study by Global Market Insights, Inc. The demand for digital LED posters is growing compared to the traditionally printed posters. This is because digital LED poster offers a wider range of features and creative capabilities.

  1. Lower operating costs
    You may think that traditional posters are cheaper than led digital posters. But that's not the case. Due to printing and shipping, traditional signage and paper posters have high regular operating costs. Placing, replacing, and maintaining traditional signs also requires labor. Operational costs increase with the number of stores. In addition, paper posters can only have static images, and special printing such as foil stamping requires higher costs per poster. LED display solutions are the most cost-effective way to attract customers and achieve a high ROI.
  1. Digital LED poster can work at any time
    Bright window reflections can reduce the visibility of traditional posters. LED displays, on the other hand, are visible 24/7, even at great distances and even in bright daylight. At the same time, traditional posters cannot be seen at night from a great distance at any time of the day. Digital LED poster is ideal for advertising and media architectural façades.
  1. Display the creative aesthetics of your brand
    LED displays can display multimedia content such as video, images, and animations, and can also be used as billboards, video walls, stadium screens, fencing, and scoreboards.

As demand continues to grow, so does the LED display market. NSELED is determined to provide quality products and services that will get you and your organization noticed.

  1. More interactive and adaptable
    Traditional signage is static, but digital LED poster is able to adapt its content to the viewer and the time of day. This is because digital LED poster allows for additional features, such as face recognition and traffic tracking, to perform more targeted marketing. (They do this by providing useful data and analytics such as customer dwell time, viewer traffic, facial and mood tracking, viewer gender, age, etc.). This allows business owners to learn more about their customers. These analytics will help business owners to be more accurate and focused on marketing.
  1. Cover an unlimited amount of content
    Traditional posters limit their content to the size of the paper - promotional materials need more physical print to cover more information. Digital LED posters can cover an unlimited amount of content. Digital LED posters can support modular designs, which allow displays to be built from small storefront signs to huge video walls.

In addition, the more physical print will block the visibility of the store interior. Digital led posters, on the other hand, have transparent display features that allow viewers to see inside the store.

  1. More dynamic and compelling content
    Digital LED poster not only allows for animated content but also has only one-time initial operating costs for shipping and manual setup. Content updates and management can be done remotely and instantly.

NSE Digital LED Poster supports customized services

●Customized design can not only increase brand awareness, but also be more recognizable in the local market, and can also meet the needs of more customers to expand the market and increase sales.

●Customized size

●Customized frame color

●Customized logo

●Customized system

We provide customized services to meet all your project needs. Please feel free to contact us if you need them.

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