Risk Taking is one of my hobbies.
I've taken many risks in life than my age. I've lost many and made some profits.

This is one attribute of every great entrepreneur, risk taking.

But the number one rule in handling competition as an entrepreneur, manager or leader of any firm is to stay all in.

Maintain your lane and run your race like its just you. Even though you need to keep an eye on your competitors in order to be flexible to catch up or rise above them, never and I repeat never say evil about them.

When you say ill of them, you only succeeded in making them more powerful and popular. You fought their identity and brand but in the reverse, giving them more visibility.

They now have no need of fighting to advertise, they only try to build and keep their brand.

Don't and I repeat don't say anything about them. Study their model secretly and work on it.

Never let them shine on your lane.
Never call your customers or clients attention to them.

Have you ever seen any firm do an advert and mention the brand name of their competitor in their adverts?

NO!

This is because they are aware of this rule. You'll never see FORD do an advert or whatever and mention FERRARI talk more saying ill about them.

Be Wise

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