Website Marketing with Backlinks

in magazines •  4 years ago 

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For all readers here, this should be perfectly clear already! You should look at a backlink to your site as a “Vote” from outside websites. The more votes you have from different people (websites) that are found by search engine spiders, the more authoritative your site is assumed to be! Taking it one step further, if the site voting for yours is a high authority of its own, search engines think even MORE of your site! So… there are two main reasons to get backlinks: Search engine spiders follow them to your site! Humans who visit the same page, follow them to your site! Some of which may even bookmark it!

Many times, people focus ONLY on sites with good authority (pagerank) in Google, where the links are followed by spiders and pass juice to your page. Forget all that, and focus on one thing, the page you get a link from is somewhat related to your site. Yes, followed links are better, but not every search engine cares if they are followed or not! If you spend your time worrying about getting only high PR, followed backlinks, the time you spend on this will be much longer! Also – DO NOT focus on ONLY your main page! On different days, use a different page of your site in your backlinks.

Anchor Text: As we all know, anchor text is important! The downside is that if you spam up your anchor text, you are less likely to have your comments approved! I like to mix up my anchor texts much as possible, and even use my name as part of it quite a bit of the time: “Mark – Home Appliances”

Subscribe to Sites: If the site you leave a comment is related, why not subscribe to the rss feed right in your feed reader (I use Google feed reader) so you can see what else the blog owner has to say, and continue commenting on the same site! This would be called networking!

Develop Into an Effective Habit: If you can force yourself to do this same thing for 3-5 days in a row, you will quickly see it is not as time consuming as you think (Just like I thought!!) and before you know it, you will be churning out 30+ related comments within 15 minutes a day! Heck, you may even find a place to learn more about your niche and find interesting topics to write about!

This article explained how to market a website with backlinks. It covered the following information: backlinks effect on a site rankingFeature Articles, and creating backlinks strategy.

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