Custom product labels effectively grab customer attention, highlight special offers, or showcase product features in your Magento 2 store. Whether running promotions or emphasizing unique product qualities, custom labels can boost engagement and drive sales. This guide provides a step-by-step process for creating custom product labels in Magento 2.
Why Use Custom Product Labels?
Custom product labels in Magento 2 are great for highlighting promotions like discounts or limited-time offers, showcasing features such as "New Arrival" or "Best Seller," enhancing the user experience with visual cues, and boosting conversion rates by making products stand out. To create these labels, ensure you have admin access to your Magento 2 store and a basic understanding of product attributes and the catalog structure.
Step-by-Step Process to Create Custom Product Labels
To create custom product labels in Magento 2, log into your admin panel and go to Stores > Attributes > Product to create or edit attributes. For specific labels, add a new attribute (e.g., Label Type), set it to Dropdown, and configure options like "On Sale" or "New". Assign this attribute by navigating to Stores > Attributes > Attribute Set and placing it in the relevant set. Edit or create a product in Catalog > Products and select the custom attribute. Use a third-party extension or theme customization for label design and display rules. Preview and test the labels on the frontend to ensure they display correctly and function as expected.
Conclusion
Custom product labels in Magento 2 are a powerful tool to highlight product promotions, new arrivals, and more. By following this step-by-step guide, you can create engaging labels that draw customer attention and enhance the shopping experience.
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