Black Is The New Black! 🖤 Baptizing My Brand-New Hurley®️ Boardshorts And Making An Important Wish

in marketing •  7 years ago  (edited)
The quickest way to know a woman is to go shopping with her. - Marcelene Cox

Oh, you'd find out at speed of light that I have a serious boardshorts problem if we went shopping together, haha!

Some girls love buying shoes, others fall for bags. I can't resist cool surf apparel and accessoires.

Here's why my latest catch is almost perfect!

@surfermarly before today's surf session

The magical little black dress

Since Audrey Hepburn's black Givenchy dress, girls know the power of little black dresses.

On land as in the water: black is always right.

And since I have this little surf apparel shopping addiction, I needed to place another order at one of my favourite online shops: www.hurley.com (subsidiary of Nike Inc.).

I ordered the 'Hurley Phantom Beachrider' (elastic boardshorts) and the 'Quick Dry Icon Shirt' (longsleeve).

@surfermarly presenting her new catch

But now I have one problem with these items.

The shirt is definitely too big.

What I completely forgot is that since I placed my last order on hurley.com I've considerably lost weight.

All that constant surf action led to a more trained body and my rather female curves were converted into well-shaped muscles. So instead of the 'M' I should have rather ordered the 'S' size.

Now one might believe that there is nothing wrong with a comfortable, oversized, floppy shirt. Yet, when it comes to surf suits they have to fit like a glove.

The problem of an oversized surf shirt is that it can't actually fulfill its core functionality: it doesn't keep you warm.

The lycra has to be like a second skin.

Then the water between your skin and the fabric is like a thin layer that slowly starts to adopt your body heat and operates like a natural isolation.

Unfortunately with my floppy shirt that doesn't happen.

So here is my early Christmas wish for Hurley International (Nike, Inc.): May you send a properly sized surf shirt to one of your most loyal ambassadors, pleeeease? :-)

@surfermarly presenting her slightly oversized Hurley®️ shirt (product link)

Let's make a deal!

I just set up the account @nikeinc. If you - Nice, Inc. - send me the new shirt, this steemit account is yours - including 50% of the here generated rewards!

Furthermore, I'd promise to wear that new shirt in all of my following videos, promoted on steemit during the winter's season.

What do you think? :-)

Freshly created account @nikeinc - currently hosted by @surfermarly

Every sports brand should have their own steemit account!

I mean, we should generally bring more cool brands to the platform. That would be definitely a great plus.

Obviously to me the most interesting ones would be the ones we know from surfing, extreme sports, outdoors and other related fields of interest. I wonder why all these well-known companies still haven't considered steemit as an additional way to monetize their content..?

Maybe today we've done the very first step into the right direction...

See you around, steemians!
And Nike, Inc. if you read this: I'm waiting for your call :-)

Marly -

Out-takes from today's surf session 📷

Switching off my GoPro Hero5, while my hand looks like the one from an alien :-D

Backhander

Righthander

Waiting position


Marly -

Thanks for your valuable time!
This blog was launched at the end of July 2016
aiming to provide stories for open-minded
people who enjoy living on the edge of their lives,
stepping out of comfort zones, going on adventure,
doing extreme sports and embracing the new.
Welcome to the too-much-energy-blog!

Your surf brand could be represented on this shirt / cap:

Original content.

Authors get paid when people like you upvote their post.
If you enjoyed what you read here, create your account today and start earning FREE STEEM!
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Not only great advertisement but awesome shots too!

Thanks for sharing the news and explaining the essentials of a proper surfer wear. As I used to be windsurfing all over the St. Lawrence River and the west coast of Vancouver Island, the frigid waters also forced me into wearing proper gear. I totally hear you when it comes to warmth and comfort in the water sports, it has to fit like a glove.

Namaste :)

Hey! Thanks for the encouragement :-)

Proper gear is definitely nuts and bolts in any type of sports, fully agreed! Especially when you live in colder regions you learn to appreciate product quality.

Namaste my friend! :)

Congratulations on getting the latest in surfer wear while also employing great business skills!

Hehe, thanks!
Now the only thing missing is a Steem credit card accepted by nike.com :-P

That would be awesome!

Yes agreed, "Switching off my GoPro Hero5, while my hand looks like the one from an alien :-D"

But the other shots Backhander, Waiting position, Righthander are the PERFECT shots and I can say this because I'm into photography BTW.

I liked reading your post.

Oh nice, thanks for your compliment :-)
Hearing that from a "real" photographer means a lot!

Great plan keeping the seat warm for this retailer :)

I've seen a few people doing this for YouTube names recently, this is a new angle!

Good luck!

I've seen a few people doing this for YouTube names recently, this is a new angle!

Yeah, people are doing that since a couple of months, and I think it's a quite smart strategy. I will tweed this article and tag their Twitter account, so maybe like that they will find their way to us :-)
I'm actually not doing it just to get the shirt, but because I really like this brand and would love to see them blog posting here.

Thank you, Asher!! :)

Nice post! I really like the idea of famous brands owning their own accounts on steemit platform, that would make steemit, as well steem, go massive. But to accomplish that, we need to get bigger. So lets grow and hope.
By the way, really like your black logo. ;)
Keep it up!

Well I'm not sure if we need to acquire more users first. Right now we've got a healthy balance of active creators and curators. Every big brand that joined right now, could make some decent amounts of Steem. Maybe it's even more recommendable to join now instead of later :-) The more users the harder it will be to get a piece from the cake.

Thanks for your support! I like the black version of the logo, too :)

I see your point of the view.. I could agree. It would be best for them to join asap. But it would be like that if they were in our position. I mean, most of the popular companies and brands exist and/or have the power because of the money, which would be the main factor for them to join this platform. They wouldn't use steemit because of blogging purposes, but because of some sort of advertisement for this community and they would invest huge amounts to earn something from it. Knowing the fact that these brands are worth millions or even billions, this site would just probably waste their time (from their perspective). But I believe that steemit one day will become as huge (not only because of the number of users, but also because of the price) as needed to attract these brands which would make steemit explode even more.

I don't want to seem like an arguing or negative user, but I just really like that you have noticed me and gave a chance to share my opinion:)

Wow cool balancing.
Hey what exercises do you do for balance? Do you do the close your eyes ,hands up and stand on one leg thing? We were taught that in mountaineering. Are there any other simple exercises for building balance that you recommend. Thanks.

Any type of yoga is the very best basis for surf :-) It both strengthens the muscles you need in the water and provides you with some nice balance on the board.

You mentioned you didn't know you've lost weight, so please don't take it too hard on Hurley. Just contact them on twitter, may be faster.
About all sport brands having a steemit account, I definitely agree with you. We will enjoy better partnership with these people here. Apart from that, I think steemit provides a good atmosphere for business.

please don't take it too hard on Hurley

I didn't say it was their mistake that I ordered the wrong size, haha! 100% my bad.
Twitter was my plan, but I needed to post this article first :-)

Cheers!

I didn't say it was their mistake that I ordered the wrong size, haha! 100% my bad.
Alright. I guess you're an individual with a great personality after-all. Keep doing what you're doing. You may have just gotten a fan.

you should have logged a hurley account as well instead of just nike, become their steemit representative and get all the free merch and SP to boot

Hurley belongs to Nike, Inc. so like that all sub-brands could be covered :-)

great post @surfermarly steem on :) I used to bodyboard and indeed a too large shirt can be a bit annoying in the water

Great post buddy

very informative post.i really like the idea.love to read it.god bless you.

Nike shirt would surely look good on you :)

awsome posting thx

good idea for creating account for NIKE, you may get good money from it someday!

Wow.. I didn't know why the shirt was usually fitted, but I guess I just learnt that today. About the nike stuff, I would suggest you reach out to them on Twitter. Maybe send a link of this your post to them, perhaps after starting a conversation. So that it would not look like one of those twitter spammers. But wait, do you have Twitter?

Awesome article and great photography.... surfers here in North of England have to suffer really cold water..delighted to upvote and follow you...you may be interested in looking at some of my video clips I will be posting soon on Dtube , if so delighted if you could do the same for me

Hello friend, great your clothes for surf, greetings

Nice, I like it 😍

Awesome surfing pics..GoPro rockz.. @surfermarly. You looks stunning at your new black Hurley's dress..

Me encantaron tus photos, excelente 👏

You look awesome with this new surfing black dress.

Keep it up :)

Omgg you are so beautiful!!

My kind of girl!! <3 _ <3

no joking. i really loved this post! steem on!!

Just the thought of Nike coming to SteemIt is like WHOA 😮

I just followed @surfermarly found you in #SteemMag!

Black suits you so nice ♫ I also like Hurley® ♫

Marly!

How could Nike not say yes to such a grand ambassador as yourself! :O

😄😇😄

@creatr

I hope you get your shirt, nothing worse that trying to surf in baggy clothes... well maybe sand in your togs is definitely worse but your post bring up an interesting topic of name sitting on Steemit. It’s an important topic as the platform grows.